A digital competition for the 40th anniversary of the Toyota Corolla in Australia.
People could submit Corolla memories with words, images, and videos for the chance to win.
Initial concept development and client proposals, product strategy, information architecure and production management.
The initial concept phase included a full campaign schedule, post-competition plan. There was also a proposal for an event which would exhibit the collected content.
The graphic designer created these final designs based on the wireframes.